# TikTok Compliance Archiving | FINRA Rule 2210 Public social media is not exempt from your recordkeeping obligations. Comma keeps a dated history of your firm's TikTok videos, captions, comments and visibility. Source: https://commacompliance.com/channels/tiktok-compliance-archiving Last updated: 2026-10-07 --- TikTok # TikTok Archiving for Compliance. Know what was visible, and when. Public social media isn't exempt from your firm's recordkeeping obligations just because it's short form video. Comma captures your firm's TikTok Business Accounts and brings them into the same archive as every other channel you supervise, with the history to show what a viewer could have seen at a specific point in time. Get in touch to connect your firm's TikTok Business Accounts. [Get in touch](/get-in-touch) ## Short-form video is still a business record Social media does not become exempt from your firm’s recordkeeping requirements because it’s short form video. FINRA’s rule on communications with the public ([Rule 2210](/regulations/finra-2210)) and the SEC’s books-and-records rule for investment advisers ([Rule 204-2](/regulations/investment-advisers-act-rule-204-2)) are where firms start. Your compliance and legal teams decide how those rules apply to your TikTok accounts, and Comma keeps the record they work from. The question to be ready for is what a viewer could see on a given date, not only what you posted. ## TikTok record preservation at each step Comma preserves changes to videos, captions, comments, replies and visibility so your team can reconstruct what a viewer could have seen at a specific point in time. Captions get edited. Comments are hidden, pinned or deleted. A video goes private for a day and comes back. Each change becomes a dated entry, so the record shows the account as it stood on any day, not only as it stands now. ## What Comma keeps Connect each of the firm’s TikTok Business Accounts and Comma keeps the record for you. - **Videos.** Caption, publishing details and cover image for each video, with caption edits kept beside the original. - **Comments and replies.** Archived with each video. Deleted and hidden comments stay in the record, marked as such. - **A dated history.** Engagement counts, comment visibility and the account’s own profile, recorded every time they change. - **Videos that disappear.** If a video comes down, its caption, cover and comments stay in the archive. Everything lands in the same [tamper-protected, write-once archive](/resources/worm-storage) as your other channels, under the same retention policy, legal holds and review queue. That archive is designed against SEC 17a-4, FINRA 4511, CFTC 1.31, and MiFID II electronic-recordkeeping requirements. ## Priced like every other channel TikTok compliance archiving is **$33 per account per month**, the same flat rate as your other Comma connections. ## What this means for every team ### For your compliance team - #### Point-in-time answers Every change is a dated entry, so you can show what the account looked like on a given day. - #### One archive TikTok captions and comments are searchable and exportable alongside every other channel. ### For your IT team - #### Connect each account Each Business Account connects on its own, so you can add accounts as the firm adds them. - #### Nothing to install No browser extension and no device software. TikTok capture runs from Comma's side. ### For exams and legal requests - #### Ready for a document request Search and export what a viewer could have seen on a given date, next to every other channel. - #### Same legal holds Each channel sits under the same legal holds and retention policy in your archive. ## FAQ about TikTok compliance archiving How do we connect TikTok? [Get in touch](/get-in-touch) and we will connect your firm's TikTok Business Accounts. Which TikTok accounts can be connected? TikTok Business Accounts. A firm can connect as many as it runs. Does Comma archive TikTok direct messages or the video files? No. TikTok archiving covers what your accounts publish and the conversation around it: captions, details, cover images, comments and engagement history. ## TikTok is a public channel. Keep the business record. Bring your firm's TikTok Business Accounts into the same archive as every other channel. [Book a demo](/get-in-touch)[Pricing](/pricing) Related reading - [FINRA Rule 2210 - Communications with the Public](/regulations/finra-2210) What FINRA 2210 requires for retail communications, including social media. - [YouTube compliance archiving](/channels/youtube-compliance-archiving) Archiving for your firm's YouTube channels, in early access. - [All channels Comma archives](/platform-integrations) The full list of channels Comma captures.